With regard to the different fields of application for agricultural machinery it is necessary to generate, in addition to sales data and customer insights for the new machinery business, data about product-life cycles and the after-sales business. As a successful manufacturer it might be very important to continuously monitor market developments, competitor activities, and changes in customer requirements. Furthermore, it can be essential to evaluate the relations between customers, the dealer network, and the manufacturer’s performance during the whole product-life cycle.

DTO Research has years of experience in advising companies in the agricultural sector. With assistance of our expert interviews (dealers, potential customers, competitors, and associations) and benchmark-tools we are able to monitor your competitors’ activities worldwide. Our experienced interviewers are even able to generate valid market and sales data in very opaque markets by talking to key decision makers in the countries or competitors in their place of origin.

In dialog with customers and prospects we collect important information and identify the key purchasing criteria in the target markets. Analyses of dealer networks worldwide can give important insights to prepare M&A activities or recognize trends and developments in the international markets.

For further information please contact the experienced project managers of DTO Research. Together we will prepare a project structure and research design to generate the data you need to have an ongoing competitive advantage.

Europe:
Germany, Austria, Switzerland, Netherlands, Belgium, France, Italy, Spain, Poland, Russia, Great Britain, Turkey

Asia and Oceania:
China, India, Thailand, Indonesia, Malaysia 

North America
USA, Canada

Middle- and Latin America:
Mexico, Brazil, Argentina, Uruguay, Columbia 

Africa:
South Africa