Recent studies and publications for download

Attached a selection of market reports, surveys, publications and news according to market research for construction machinery, agricultural machinery and mining machinery are provided.

Study Brand Benchmark Excavator Germany 2016

For manufacturers as well as dealers of construction equipment it becomes more and more difficult to prevail in competition. Beside good quality, after-sales services become more and more important factors for buying or rebuying decisions of construction machinery. Thereby it is very important for manufacturers to know their own position within the competitive landscape and measures to improve it. The following brief study is the result of a survey with construction companies and fleet managers which have at least on excavator with 10 tons or more. Rental parks and dealers with or without rental business were not included. Overall 54 interviews were done between February and March 2016 with companies that have at least bough one machine after January 2010. The interview partner choose a scale of 1 (bad) to 10 (very good). Only new machines were taken into account. The survey includes the brands JCB, Komatsu, Liebherr, Hitachi and Volvo.

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DTO Research is an international operating market research and consulting company with the focus on b2b and industry research. Our core competencies include the analysis of competitors, market potentials, customers and suppliers, trends and markets in over 100 countries worldwide. Besides doing the analytical framework, we assist our customers in planning and implementing market specific strategies for business improvements in existing markets as well as strategies to penetrate and cover new market potentials.

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